Dean Foods make healthier milk drinks
US dairy giant Dean Foods has jumped on the healthy food and drink bandwagon, launching a health campaign that includes the reformulation of their flavoured milk drinks.Recognising that consumers are now focusing not just on fat content of products, but also on sugar, the ‘Start Right End Right’ campaign sees Dean Foods’ milk drinks reformulated with 10-15% fewer calories and 20-25% less sugar. The flavoured milks now contain 150 calories and 22 grams of sugar per serving. A fat-free version is also available.
According to Dean Foods the reformulated milk drinks now “meet or exceed the nutritional standards recommended by leading authorities” such as the School Nutrition Association, the Institute of Medicine, and the Alliance for a Healthier Generation.