Concerns expressed for SPC Ardmona brand
Coca-Cola Amatil (CCA) may be preparing to bury the SPC Ardmona brand, reports the Weekly Times Now today.
CCA’s board is due to meet on August 8 2011 to discuss the future of the brand.
CCA’s managing director, Terry Davis, was quoted in the Weekly Times Now as saying that the review will determine the “right size of the food business”.
The review might result in large job cuts at the SPC Ardmona plant in Mooroopna, which produces canned tomatoes, bulk-packed tomato pastes and crushed tomato products, suggests the Weekly Times Now.
It also produces fruit snack cups that perform well, but could be easily shifted to the Shepparton plant, said the Weekly Times Now.
The review will also determine the future of SPC Ardmona plants in Shepparton and Kyabram.
CCA dismantled the SPC Ardmona website last week, the Weekly Times Now observed.
The review may add to the list of Australian rural towns reeling from recent food-factory closure announcements, including Heinz’s closure of its Girgarre factory which Australian Food News first reported in May 2011.
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