Chobani yogurt now made with Australian milk
In November 2011, Australian Food News reported on Chobani’s acquisition of Australia’s Bead Foods. News of the leading U.S. yogurt brand’s decision to launch its flavoured Greek yogurt range in Woolworths’ stores throughout New South Wales prompted an Australian consumer reaction of concern for a shift away from the production of Australian dairy.
Chobani Australia Managing Director Peter Meek has recently revealed the company decided to manufacture its yogurt locally and to use local produce from Australian dairy farmers.
After a test market in November 2011, the Chobani range was released in Woolworths supermarkets in New South Wales and Victoria. The Australian-produced range will be available nationally by the end of September 2012 when building of the Chobani plant is complete.
Turnover for Chobani Australia was A$65 million last year. Mr Meek predicts that, with the plant expansion, Chobani will have the capacity to more than double that figure.
Once the range has been released nationally in Australia, Chobani will consider other export markets such as South East Asia, where the Australian dairy products are expected to be well received.