Pourable fruit brand launches in Australia

Posted by AFN Staff Writers on 5th June 2013

New Zealand based EnzaFoods has launched its FreshFields brand Fast and Fruity product in Australia.

The Fast and Fruity range are a pourable, chunky packaged fruit product, which EnzaFoods says has “no added sugar, no preservatives, sulphites or sodium and is gluten-free”. The 500g resealable pouch packs come in three flavours: ‘be-licious berry and apple’, ‘golden peaches with a hint of vanilla’ and ‘sunshine sweet tropical fruits’.

EnzaFoods says the pouch packaging means the product has less syrup, which allows for “more real fruit and less sugar”.

The Fast and Fruity range is available in the tinned fruit aisle of Coles supermarkets across Australia.


Fast and Fruity launches in Australia