Market opportunities in Asia for Australian food manufacturers revealed, AFGC

Posted by AFN Staff Writers on 7th July 2014
The AFGC has released reports on market opportunities in Asia for food and beverage manufacturers
The AFGC has released reports on market opportunities in Asia for food and beverage manufacturers

The Australian Food and Grocery Council (AFGC) in partnership with Austrade has published a series of reports that it said aim to “deepen Australian industry understanding of the opportunities that exist within Asia”.

The series of reports, released 3 July 2014, examine opportunities for specific manufactured food products – snacks, beverages, baked goods and condiments – in Malaysia, Thailand and China.

AFGC Chief Executive, Mr Gary Dawson said these reports provide a “significant contribution” to the understanding of opportunities that exist for Australia’s food and beverage manufacturers considering exporting to Asia.

“Australian and international research has focussed on export opportunities for products such as dairy, meat and wine across Asian markets but there has been little focus on the opportunities for manufactured food products such as snacks, non-alcoholic beverages, and confectionery,” Mr Dawson said.

“AFGC Market Insights focus on three key markets: Thailand and Malaysia because of improved access under the respective trade agreements; and China due to the long term food consumption forecasts,” Mr Dawson said.

“Exporting to Asia is challenging for many Australian food and grocery manufacturers, particularly SME’s with limited resources,” Mr Dawson said. “It’s critical for government agencies and industry to work together to facilitate trade and innovation,” he said.

The publication of the reports was funded by Austrade as part of the Asian Century Business Engagement Plan. The reports are available to download from the AFGC’s website.