Woolworths announces $650 million focus in Melbourne’s South-East and divestment of Somerton

Posted by AFN Staff Writers on 11th June 2015
Woolworths has announced $650 million for new stores and infrastructure in Victoria over the next three years.
Woolworths has announced $650 million for new stores and infrastructure in Victoria over the next three years.

Woolworths has announced $650 million for new stores and infrastructure in Victoria over the next three years.

The big spend has been allocated for acquisition of 20 new Victorian stores, and upgrades to 40 already existing Victorian stores.

Distribution and processing centre focus

A new distribution centre has been announced for Melbourne’s South-East, set to open in 2018. It will replace the city’s current facility located at Somerton in Melbourne’s north.

Woolworths currently has a number of distribution centres across Victoria. Within Melbourne the supermarket has centres in Laverton,Mulgrave and Somerton and has only one regional centre based in Banawartha in northern Victoria.

Woolworths also intends to open a new Meat Processing Facility in the Melbourne suburb of Laverton. Director of Supermarkets Operations for Woolworths, Pat McEntee says the new centre has been created to help with meat supply to their supermarkets.

“Our customers can expect to see more consistent, better quality meat, enhanced availability on our shelves as well as new and seasonal ranges following this transition,” said Mr McEntee.

Woolworth’s new distribution centre will be followed up with more butcher shops and qualified butchers in stores. The supermarket will be providing more customers a chance to have meat cut exactly how they like it, something not seen at competitor Aldi.

More Victorian jobs

Woolworths says its Victorian investment will result in 2,000 new retail positions. The new distribution centre will create 190 jobs when it opens. In relation to the Somerton closure, the company says existing staff “will be assisted over the next  three years to work through what options are available and best suited to them.”