Clean Labelling is big business
Foods that are ‘natural’ and ‘preservative free’ are no longer just the preference of people with allergies.
The shift to creating ‘clean label’ is an on-going trend that is dictating which processed foods and drinks are being put into shopping trolleys.
Australian consumers are label critics
Spend time in a supermarket and you will see customers across all demographics picking up the package to check the label. If the information is not clean enough or sounds off-putting, back the product goes to the shelf.
Consumers want cleaner information
In February 2015, market research firm Mintel identified that consumers want to know more about the ingredients, but consumers make their purchasing decisions based on the information available on the label.
The new FoodLegal workshop: Clean-est Labelling and Marketing Strategies will focus on food labelling obligations and how best legally to highlight and present the cleanest image of a product.
This intensive half-day workshop is being presented by FoodLegal principal Charles Fisher and is limited to 24 participants per session.
Due to popular demand, extra Sydney and Melbourne sessions have been announced by FoodLegal:
NEW DATES ADDED
SYDNEY/ FRIDAY MORNING 25TH SEPTEMBER 2015/ 8.30AM FOR 9AM – 1.00PM
MELBOURNE/ FRIDAY MORNING 18TH SEPTEMBER 2015/ 8.30AM FOR 9AM – 1.00PM
MELBOURNE/ THURSDAY MORNING 17TH SEPTEMBER 2015/ 8.30AM FOR 9AM – 1.00PM (Sold out)
SYDNEY/ THURSDAY MORNING 24TH SEPTEMBER 2015/ 8.30AM FOR 9AM – 1.00PM (Sold out)
Limited Seats, Pre-booking required
Click here for more information and to register!
Dairy processing giant Murray Goulburn (MG) this week rattled its farmers again by declaring another...
More Australians aged 14 and older are drinking soy-based beverages than they are drinking energy, s...
NSW Food Authority and NSW Health are investigating a hepatitis A outbreak in the Sydney region.
All produce suppliers to major Australian supermarkets and retail outlets are being reminded to ensu...
The Australian Manufacturing Workers Union has urged Australian consumers to boycott Streets’ ice cr...
A young Australian entrepreneur has won retailer support for his innovative new beverage. Some of Au...
A new app offering another way for food retailers to prevent unsold food going to waste has launched...
Woolworths has unveiled its next generation of supermarkets with the opening of a new Woolworths Met...