Darrell Lea and Streets team up to create new ice cream range
Darrell Lea and Streets have partnered to create a new ice cream range for supermarkets.
Sold under the Blue Ribbon brand, two 1.25 litre tub varieties are available now in Australian supermarkets.
The two flavours include:
Blue Ribbon Peanut Brittle Crunch: Blue Ribbon vanilla and salted caramel with Darrell Lea Peanut Brittle.
Blue Ribbon Coconut Rough Chips: Blue Ribbon vanilla with choco-coconut.
Streets Ice Cream Marketing Director Anthony Toovey said Streets was excited to bring the two brands together.
“Innovation is key for us and in this highly competitive market and it’s important we meet the increasing demand from flavour fanatics who are looking for a new after dinner sweet treat,” Toovey said.
The new ice cream range is available now from Woolwroths, Coles, IGA and selected convenience stores. The recommended retail price is AUD$6.99 for a 1.25L tub.
Woolworths is testing out new food service concepts including street foods fresh from the grill and ...
Nespresso is expanding its coffee pod capsules recycling program by allowing its customers to send u...
Muffin Break has turned an April Fool’s prank into reality, deciding to add scorpion to its menu opt...
Nestle has launched an organic version of its popular Nescafe Gold instant coffee.
Frucor Beverages Australia has announced a company name change.
Dairy producer Parmalat has launched a number of flavoured milk varieties in time for summer.
A new brand of antibiotic-free chicken is now available at Coles supermarkets.
German discount supermarket Kaufland has begun the new year expanding its Australian business by adv...