Fiji Water changes its bottle design

Posted by AFN Staff Writers on 6th June 2016

Fiji WaterFiji Water has changed the design of its bottles sold in Australia for the first time in ten years.

The bottle is still rectangle in shape but now has a new logo and a new label design.

Wai Mei Lee, Vice President of Fiji Water Asia and Australia, said the redesign is a modern interpretation of Fiji Water’s iconic look.

“Our bottle is one of the most recognisable in the premium bottled water space and we’re confident that the vivid blue and pop of the signature pink hibiscus flower will enhance our iconic status even further,” Lee said.

The newly designed bottle will be sold in the following sizes:

  • 330ml with a recommended retail price of AUD $1.49
  • 500ml with a recommended retail price of AUD $1.89
  • 1 litre with a recommended retail price of AUD $2.89

Fiji Water is sourced and bottled in Fiji. It is the number one imported bottled water in the United States and is sold in more than 60 countries worldwide.

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