Doritos Burn corn chips returns to supermarkets
Doritos Burn corn chips are returning to Australian supermarkets.
The spicy chili flavoured chips were first launched in Australia in 2011 but were later discontinued.
Owner of the Doritos brand, Pepsi Co Australia and New Zealand, has however now decided to bring the chips back in 150g serving sizes.
Senior Marketing Manager for Doritos, Sheri Juchau, said Pepsi Co was glad to announce the return of a highly requested Doritos variety.
“It’s our most requested flavour on social media and is sure to ignite consumer excitement and category growth again this year,” she said.
The re-launch of Dorito Burn will be supported with a digital and social media marketing campaign along with in-store and catalogue promotions.
Doritos Burn are available now from Coles supermarkets.