Kaufland continues to ramp up push into Australia

Posted by Andrea Hogan on 16th October 2017

German ‘hypermarket’ Kaufland is continuing its push into Australia, advertising a number of new vacant roles.

Jobs on offer with Kaufland include Head of Business Intelligence and property developer positions located in Melbourne, Sydney, Brisbane and Adelaide.

The job advertisements have been posted at the same time Kaufland has purchased its first Australian property, located on the fringe of Adelaide’s CBD.

Kaufland reportedly paid AUD $25 million for the site that was previously occupied by a furniture retailer.

Kaufland’s Australian website states that it is still on the hunt for suitable Australian sites and that it “has an ambitious Australian investment and development programme.”

Kaufland Australia plot requirements are 10, 000 m²  minimum, with a preferred size of 15,000 m² – 20,000 m². The sites must include car parks that can hold approximately 200 – 300 cars, with car park sizes 2.70 m x 5.20 m.

Who is Kaufland looking to bring on board?

Kaufland is after both experienced and graduate property developers. Experienced property developers will be negotiating with councils to receive land approvals and will participate in public Q & A sessions about any potential developments.

Graduate developers must hold a Bachelor’s degree in real estate property and will be researching and assessing potential future Kaufland sites.

Kaufland Australia’s Head of Business Intelligence will conduct market research, analyse shopper behaviour and must have five or more years’ experience in a similar role.

Kaufland is owned by the Schwarz Group, a privately-operated German company which also owns discount German supermarket chain, Lidl.

The company is headquartered in Neckarsulm, Germany and the first Kaufland store was opened in Neckarsulm in 1984. It describes itself as the world’s fourth largest retailer and stocks up to 60, 000 product lines.

Kaufland currently has more than 1, 230 stores across Germany, the Czech Republic, Poland, Bulgaria, Croatia, Romania and Slovakia. It employs approximately 150, 000 employees.

Alongside the usual supermarket staples and alcohol, Kaufland also sells general goods such as electronics, describing itself as a “hypermarket”. It has been compared to Australian chains like Woolworths’ Big W and Wesfarmers K-mart.


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