CLIF Bars to partner with Ironman Oceania
CLIF Bars will be the official energy bar and gels of the Ironman Oceania 2018 and 2019 Multisport series.
As part of the partnership, CLIF Bars and CLIF Energy Gels will be provided to competitors of the Gold Coast Luke Harrop Memorial, the Mooloolaba Triathlon Festival and the Noosa Triathlon Multi Sport Festival.
CLIF Bars were first developed in the US and are designed to help fuel athletes. Today, CLIF Bars also sells gels that can be quickly consumed by athletes during their activity.
Ironman Oceania Managing Director, Dave Beeche, said CLIF Bar already sponsors North American Ironman races, making an Oceania partnership great news.
“The partnership between CLIF Bar and the Ironman Oceania’s Multisport Series is wonderful news as competitors in these outstanding Australian events will now have access to CLIF Bar’s range of world-class, quality nutrition products,” Beeche said.
Spokesperson for CLIF Bar Australia, Jackie Goldston, said: “CLIF Bar is proud to partner with Ironman Oceania Multisport Series to help competitors at all levels achieve their goals.”
- IGA sponsors Australian film THE BBQ
- Coke’s Pump Water locks in AFL sponsorship
- Woolworths recruits surfing stars for latest advertising campaign