Fonterra enters into first Ventures partnership
FoodSpring's whey protein powders
Fonterra Ventures has entered into its first strategic partnership with German nutrition start-up, FoodSpring.
Fonterra Ventures was first launched in 2016 to help build new and sustainable revenue streams for Fonterra.
Fonterra said the new partnership will enable the co-operative to tap into a rapidly growing active nutrition consumer segment valued at $200 billion globally.
FoodSpring was founded by Philipp Schrempp and Tobias Schule and produces a number of nutritional products including whey protein shakes. FoodSpring products are currently sold across Europe and Asia.
Judith Swales, Fonterra’s Chief Operating Officer, Velocity and Innovation, said the deal creates a range of new business and market development opportunities for Fonterra.
“Fonterra is a global leader in protein and high value, advanced ingredients, so it’s only right we should strive to be at the forefront of the active nutrition market, Swales said.
“The strategic partnership with FoodSpring will accelerate our progress in the category by giving us direct access to a new consumer segment. This investment is a first for Fonterra and supports our strategy to grow in high value categories.”
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