FIAL announces Brisbane marketing event with Chinese B2C retailer JD.com
Food Innovation Australia LTD, (FIAL) and Brisbane Marketing are collaborating to bring together the “Future Food Brisbane initiative.”
The event which is billed as exclusive is hoping to facilitate insights, learnings and real opportunities to meet with JD.com, a giant B2C retailer in China.
The organisers are inviting food, beverage and agribusiness suppliers across Australia to attend an information session, that outlines strategies, markets and opportunities provided by JD.com.
JD.com markets itself as one of the largest retailers in the region (online & offline) and has also recently launched a chain of bricks-and-mortar fully automated convenience stores called 7Fresh.
FIAL’s General Manager of Commercial workshops, Rod Arenas, described the session as a “Meet the Buyer” forum event, hosted by FIAL.
“Our meet the buyer event is aimed at accelerating commercially driven collaboration by removing the gatekeeper and placing companies in front of retail buyers.” Arena said.
According to the promoters, Chinese Government policies are designed to cement China as a global e-commerce leader.
In line with China’s transition from an investment-heavy growth plan, towards a more consumption-driven model, FIAL and Brisbane Marketing believe food, beverage and agribusinesses can gain considerably by attending.
The forum will highlight:
- What are the type of products in high demand?
- How are the products being positioned and promoted?
- What are the opportunities for Australian food manufacturers in these categories?
The event is scheduled for 15 May 2018, at the Brisbane Marriott Hotel.
Date: Tuesday 15 May, 2018
Time: 8.30 a.m. to 3 p.m.
Location: Brisbane Marriott, Level 2, Queens Adelaide Ballroom, 515 Queen Street, Brisbane
Cost: $35 per session
Register here: https://www.eventbrite.com.au/e/jdcom-meet-the-online-retailer-event-tickets-44784075375. Spaces are limited, so pre-registration is essential.
FIAL is an industry-led, not-for-profit organisation, funded by the Australian Government.
Leading Australian specialist in FMCG consumer insight, Mark Fletcher, will now be joining FoodLegal...
Mary Meeker, a former Morgan Stanley internet analyst and now partner at venture-capital fund Kleine...
Domino’s has announced its biggest menu relaunch since 2009 with new pizzas, desserts, sides and ing...
With many Australian dairy farmers still struggling with low farmgate milk pricing some are starting...
The Byron Bay Cookie Company is using the Rosella flower to create a unique flavour offering for its...
Mars has been named the best large company to work at in Australia in the 2017 Great Place to Work r...
The average Australian is spending $90 a month on fast food a Commonwealth Bank survey has found.
Domino’s Australia has added oven-baked sandwiches to its menu.