A complaint accusing a Bulla ice cream advertisement as “blatantly targeting children” has been dismissed by the Advertising Standards Board (ASB). The billboard advertisement in question features...

A complaint about a Primo bacon television advertisement has been dismissed by the Advertising Standards Board (ASB). The ad in question features the line “Australia’s favourite bacon”, a statement...

The drop has been attributed to food advertisers spending less on television and outdoor advertising. Budgets have instead been re-directed to digital advertising with spending on this type of advertising...

Aldi is preparing to introduce its first new logo in 20 years. The new-look logo will be introduced to Australia later in 2017 and is being rolled out to all other Aldi stores worldwide. A spokesperson...

A picture speaks a thousand words but can also help sales soar for food produces, cafes and restaurants. Below are four tips to help those taking images of food, especially for those wanting to share the...

Coca-Cola South Pacific’s Pump has been announced as the official water of the Australian Football League (AFL). The deal has taken place despite the news that a competitor, PepsiCo’s Gatorade, has...

A Bakers Delight ad has been taken down following concern it encouraged children to eat “lolly’s on bread” for school lunch. The billboard advertisement in question had imagery of Bakers Delights’...

There is still time to register for both Sydney and Melbourne FoodLegal “Sign-off and Take-off” food marketing workshops in Melbourne and Sydney for March 2017. The “Sign-off and Take-off” workshops...

The Buderim Ginger Pride Rally is coming to Melbourne. The Queensland based company is bringing its top marketing event to the centre of Melbourne. Victoria is the location of Australia’s biggest market...

Watch out Domino’s, Pizza Hut is also moving into online technologies – at least in North America for now. Available in the US only, Pizza Hut has launched 64 pairs of shoes which include a button...