Aussie Apples is banking on Netball Australia to promote its fruit, signing a six-figure sponsorship deal with the sporting organisation. Valued at AUD $600, 000, the deal includes the supply of apples...

Woolworths has turned to Aussie surfing stars to help promote its supermarkets and healthy food choices. In a series of new video advertisements, six-time World Champion surfer, Stephanie Gilmore, challenges...

Aussie Farmers Direct has launched a new advertising campaign reminding Australians they can support local farmers through shopping with their business. The new multi-channel brand campaign includes a...

Meat and Livestock Australia has released a new television advertisement featuring Dame Edna Everage. The ad is part of MLA’s “You’re better on beef” campaign and sees Dame Edna encourage Australian...

Australian wine brand, Yellow Tail, has made a successful debut today into Super Bowl advertising, placing in numerous ‘best of’ lists for the massive American sporting and advertising event. Advertisements...

The Australian Advertising Standards Board (ASB) has dismissed a complaint that accused Aldi of condoning bullying through the actions of an animated loaf of bread. The television ad in question depicts...

Burnt toast might be doing worse things to you than ruining the taste of your breakfast says a British government food agency. The UK’s Food Standards Agency has launched, Go for Gold, a campaign warning...

Australia’s supermarkets can thank My Kitchen Rules for boosting their bottom lines, with new research showing its viewers spend the most amount on groceries each week. The new Roy Morgan Research data...

Retail Food Group’s (RFG) Pizza Capers is trying to win over customers with a new twist on its regular range. Pizza Capers is now selling “Phat Boy Pizza Wraps”, something it says attempts to target...

Coca-Cola South Pacific has announced a new summer marketing campaign for its Fuze Tea beverage. Fuze Tea is an ice tea drink which was first launched in Australia in 2016 and targets females aged 30 –...