Baskin-Robbins’ timely banana launch on Aussie crave
October 11, 2011

As prices for bananas begin to return to normal levels in Australia, Baskin-Robbins is providing another way for Aussies to get their banana fix: the brand has launched a new banana flavour ice cream. Baskin-Robbins said the new flavour was developed specifically for the Australian market and was introduced after Baskin-Robbins franchisees reported a high level of requests for banana ice cream. A major portion of the Australian banana crop was wiped out by Cyclone Yasi in February 2011. While the... ...Read more »

Baskin-Robbins unveils Royal Wedding ice-cream cake
April 27, 2011

Dunkin’ Brands’ ice-cream flagship, Baskin-Robbins, has announced a special ice-cream cake in honour of the Royal Wedding of Prince William and Catherine Middleton – the ‘English Garden’ ice-cream cake. Inspired by the colourful gardens of the Cotswolds in central England and a first of its kind, the “English Garden” ice cream cake may be customized with any flavour ice cream. The six inch round wedding cake is available at participating Baskin-Robbins locations... ...Read more »

Baskin-Robbins appoints new Aus General Manager
January 11, 2011

Baskin-Robbins, the world’s largest ice cream brand, today announced the appointment of an experienced restaurant industry executive to lead its efforts in Australia. The company said that its new appointee, Ian Martin, General Manager, Australia/New Zealand, would bring a wealth of experience within the restaurant industry and a successful track record representing some of the world’s most prominent retail brands. The company said the move was in keeping with its plan to grow its brand in Australia... ...Read more »

Baskin Robbins moves into UK supermarkets
June 8, 2010

US ice-cream maker Baskin-Robbins has made a move into the UK retail sector with a listing with UK supermarket chain Morrisons. Four variants – Cookies & Cream, Hokey Pokey, Mint Choc Chip and Praline & Cream – are being launched in 500ml tubs on a six-month exclusive with the chain. The products, on sale for GBP3.99 (A$7.06), will be supported by two promotions this year as well as in-store and consumer competitions, consumer sampling and an opportunity for people to win a year’s... ...Read more »

Allied Brands expects profits to surge in coming year
December 2, 2009

Food franchisor and retailer Allied Brands has informed shareholders that its net profit will jump more than 20 per cent this year as the international expansion of its Cookie Man brand gathers pace. Speaking at yesterday’s AGM, Allied Brands CEO Shane Radbone forecast the company would record net profit before tax of between $6.6 million and $7.2 million for 2009/10. The forecast is 20 per cent to 33 per cent higher than the company’s 2008/09 result. Allied Brands, an ASX-listed franchisor... ...Read more »