AFGC launches new toolkit for sustainable food packaging and defends breakfast cereal
April 3, 2013

A new toolkit is being launched by the Australian Food and Grocery Council (AFGC) to help businesses have a greater knowledge of and positive influence on decisions about sustainable packaging design. The program, which will particularly target marketing professionals, is an interactive e-learning program designed to increase awareness of principles and minimise the environmental impacts of packaging. The AFGC has developed the program with funding support from the Australian Packaging Covenant (APC)... ...Read more »

Uncle Tobys makes a claim about the Health Claims Standard
February 11, 2013

Uncle Tobys has declared that all its breakfast cereals “meet the nutrition requirements of a new Government food standard.” Uncle Tobys claims its cereals are “the first of the top three breakfast cereal ranges in Australia to fully comply” with the new Standard for Nutrition, Health and Related Claims, which became law on 18 January, 2013. Uncle Tobys Nutrition Manager Nilani Sritharan said recipe changes mean the Uncle Tobys range is now using 67 tonnes less sugar and 2.5 tonnes less sodium,... ...Read more »

Gluten-free breakfast cereal range – not just for children with allergies!
November 21, 2012

Australian consumers have been turning to gluten-free products as of late, as gluten intolerances and allergies continue to be on the rise, and people turn to gluten-free products as a “healthier way of living.” Often breakfast cereals contain gluten and other potential allergens. However, Freedom Foods has created a new “free from” cereal range that does not contain gluten. Gluten free products were once limited to sufferers of Coeliac Disease. Yet, there are adults and children who say... ...Read more »

Breakfast cereal range “free from” gluten – not just for children with allergies!
November 20, 2012

Many people have been turning to gluten-free products as of late, as gluten intolerances and allergies continue to be on the rise, and people turn to gluten-free products as a “healthier way of living.” Often breakfast cereals contain gluten and other potential allergens. However, Freedom Foods has created a new “free from” cereal range that does not contain gluten. Gluten free products were once limited to sufferers of Coeliac Disease. Yet, there are adults and children who say ‘unofficially’... ...Read more »

Freedom Foods creates new “free from” breakfasts, not just for children with allergies!
November 15, 2012

Gluten-free, gluten intolerance, Coeliac Disease and gluten sensitivity have been in the news of late, with many people turning to gluten-free products as a “healthier way of living”. Most processed foods contain gluten and other potential allergens as part of every meal. Gluten free products were once limited to sufferers of Coeliac Disease. Yet, there are adults and children who say ‘unofficially’ they have experienced discomfort from consuming gluten. Freedom Foods believe they have now... ...Read more »

Kraft Foods Australia extends belVita breakfast biscuit flavour range
September 11, 2012

Kraft Foods Australia has been pleased with the market take up of  its belVita Breakfast biscuits.  Launched in March 2012, research conducted in June 2012 by AC Nielsen Homescan showed market penetration of 10.9% (or more than one in ten) Australian households having tried the product. Following on from this success, Kraft Foods Australia is introducing a new flavour to extend this biscuit range, which is specially designed for breakfast, to include a new Honey & Nut with choc chips flavour. The... ...Read more »

Australian breakfast cereal makers create group to promote health benefits
August 13, 2012

The Australian Food and Grocery Council (AFGC), the peak industry body for Australia’s food and grocery industry has announced the formation of a new forum designed to promote the health benefits of breakfast cereals for Australian consumers. Australia’s breakfast cereal products market is worth over $1.2 billion in retail sales per annum and employs over 3000 people, mainly in the rural and regional areas. The AFGC has initiated with The Australian Breakfast Cereal Manufacturers Forum (ABCMF)... ...Read more »

Personnel changes announced at Kellogg Australia
August 7, 2012

Kellogg Australia has announced that Sales Director, James Fitzpatrick, is leaving the business after 19 years with the cereal and snacks manufacturer. Mr Fitzpatrick had held the role since December 2008 and will be replaced by Sales Director for Kellogg New Zealand, Belinda Tumbers. “We’re sad to see James go,” said Managing Director, Jean-Yves Heude. “He has been a valued leader in the Kellogg Australia business and I know that everyone at Kellogg will join me in wishing him all the very... ...Read more »

Optimistic forecasts for baby food and infant formula
July 11, 2012

The global baby food market is forecast to reach US$38.7 billion by 2015, according to a recent report by leading research group A.M Mindpower solutions. Additional evidence, through observations of the baby food market in Australia and elsewhere, also supports the view that strong global growth rate in baby food markets is set to continue and will likely be driven from the Asia-Pacific region. Trends in Australia – Pharmacy ‘home brands’ and organic products In Australia, companies including... ...Read more »

Kraft launches new range of breakfast biscuits
March 14, 2012

Coinciding with the release of a report on a study of Australian breakfast habits, Kraft has launched belVita Breakfast – a new range of biscuits specially designed for breakfast hitting Australian supermarket shelves this week . Made with five wholegrains, belVita Breakfast Biscuits are rich in cereals, a source of fibre and low in Glycemic Index. The belVita Breakfast range is available in three flavours – Milk & Cereals, Fruit & Fibre and Crunchy Oats, and can be found in the... ...Read more »

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