INDIA: Heinz launches raft of NPD
July 30, 2010

US food giant HJ Heinz has introduced a slew of new products into major cities in India.The company has launched chutneys, cooking sauces and mixes and ready meals “to meet the needs of the discerning Indian consumer”, Heinz India MD N Thiruambalam said. Heinz Home Style Chutneys are available in two varieties – coriander mint and tomato – and are priced at INR60 (US$1.28). The company has also launched Heinz Chef Style Sauces, a range of Mediterranean- and Chinese-style sauces. Heinz... ...Read more »