Coca-Cola has announced the final 50 names that feature on bottles of Coke across Australia for January 2012. Back in November 2011, the multinational beverage manufacturer announced that it would be extending its Australian ‘Share A Coke’ promotion. The promotion began in October 2011, when Coca-Cola South Pacific introduced 150 names to bottles and cans of Coke. The company allowed people a chance to vote for the final fifty names to be featured on Coke bottles in 2012 through its Facebook... ...Read more »

Coca-Cola Amatil (CCA) has reported that its new technologies for the self-manufacture of lighter PET plastic beverage bottles delivered a reduction in the carbon footprint of each bottle by 22%. This is said to be equivalent to 1700 cars being removed from Sydney roads per year. CCA’s claims are set out in a detailed Corporate Responsibility Report issued this week by the company. The Corporate Responsibility Report ironically coincides with recent financial reporting by CCA that  featured its... ...Read more »

Coca Cola Amatil is expecting to make around A$165 million in profit from the sale of its shares in the joint venture beverage manufacturer Pacific Beverages to other shareholder, multi-national brewer SABMiller. Pacific Beverages brands include Peroni, Miller Genuine Draft and Pilsner Urquell. Coca Cola Amatil expects to record a profit of around A$60 million for 2011, comprising the above-mentioned profit less around A$105 million in the extra costs associated with the restructuring of fruit producer... ...Read more »

In a world-first Australian experiment, Coca-Cola is replacing the “Coke” branding with one of 150 of Australia’s most popular personal first names for its next summer marketing campaign. The company has allocated 268 million bottles and cans for personalisation. The campaign will include the use of Youtube and Facebook, encouraging people to promote the personalised bottles and broadcast their own names via SMS for display on a major advertising sign in Sydney’s King’s... ...Read more »

 Explosive new film, titled “The Coca-Cola Case” debuted in the U.S. on Friday. The film  documents the work of Ray Rogers, the long-time labour organiser behind the Campaign to Stop Killer Coke, a New-York based group that has been putting pressure on the Coca-Cola Co. to take responsibility for the horrific violence taking place at their Colombian bottling plants. The film claims that Coca-Cola has been collaborating with violent paramilitary organizations in Colombia and other countries... ...Read more »

Unilever and Coca-Cola Co. have joined forces to launch a plan to cut greenhouse gas emissions from the global consumer goods industry.The two giant firms hope to change the behaviour of customers and suppliers with the guide, which has been launched as businesses urged governments to provide a lead on controlling greenhouse gases at this week’s UN climate change conference in Copenhagen. The consumer goods initiative – ‘Moving Fast to a Cleaner Climate: A manager’s guide... ...Read more »

PepsiCo has filed a lawsuit against major competitor The Coca-Cola Company, alleging false advertising that unfairly tarnishes their Gatorade brand. The owners of the world’s largest selling sports drink have taking umbrage with a campaign in the US, which implies that Coca Cola’s Powerade ION4 is the more “complete” sports beverage because it has magnesium and calcium. The campaign has showcased photos of Gatorade bottles cut in half beneath slogans such as “Don’t... ...Read more »