Flavoured lip balms - the next frontier for confectionery giants?
June 11, 2008

As a host of companies seek to provide health supplements to their products amid concern over the obesity epidemic, a couple of major US confectionery companies have opted into the cosmetics industry. Wrigley, the world’s largest chewing gum maker, and Hershey Foods, the giant US confectionery producer, are among those to have combined with ‘Lotta Luv’ to produce candy flavoured lip balm. New York based Lotta Luv has worked with the companies to produce Reese’s Peanut Butter... ...Read more »