Reports are circulating that Kraft could look to sell their global coffee brand Maxwell House in order to finance a higher offer to Cadbury. The US-based manufacturer has three weeks left to table a formal offer for the UK confectioner and the New York Post said they were considering a sale of Maxwell House to fund an enlarged bid. Citing sources close to the situation, the paper said that Kraft is in talks to sell the coffee brand to Sara Lee. The sources said that Kraft was close to organising... ...Read more »

A lawsuit regarding Procter & Gamble patents for packaging of their Folgers Coffee brand has been settled amicably with Kraft. P&G filed a lawsuit against Kraft for alleged infringement of packaging patents by Kraft’s Maxwell House. P&G suggest that the packaging of Folgers gives a competitive advantage and claimed the innovation of their containers had helped grow the Folgers brand. “We are delighted by the terms of this settlement and will not hesitate to do what... ...Read more »

The Procter & Gamble Company has filed a patent lawsuit against Kraft Foods Inc., manufacturer of the Maxwell House Coffee brand. The lawsuit, filed in the United States Federal District Court for the Southern District of Ohio in Cincinnati, alleges that the new four-pound plastic container for Maxwell House coffee, now being introduced in America, infringes key Procter & Gamble patents on Folgers Coffee. In 2003, P&G introduced Folgers Coffee in a “consumer-preferred plastic container”.... ...Read more »