The iconic Mars bar is getting a healthy makeover, with Mars Snackfood UK launching a ‘raising the bar’ campaign highlighting a range of nutritional improvements to their range of snackfood throughout Europe. Recipe modifications to the Mars bar and other leading chocolate products, coupled with packaging alterations, will be completed within weeks. Mars, Snickers, Milky Way and Twix will all become free from artificial preservatives, flavours and colours, with each product... ...Read more »

The Snickers chocolate bar is about to be updated to deal with growing consumer demand for caffeine and energy products. Mars incorporated have recently come up with the Snickers Charged - a chocolate bar with taurine, B vitamins and caffeine levels equivalent to a weak cup of coffee. Consider it as a merger of Snickers and Red Bull. Mars have only released it as a limited edition for the time being and sales results in America of the bar during the month of March will determine if it will be released... ...Read more »