Reports suggest that strong interest has been generated in both the potential sales of Cadbury’s Australian beverage division and Frucor – owned by Danone. Companies consistently linked to...

The US carbonated soft drink market’s long battle to achieve growth persists and marketers are consequently placing greater emphasis on increasing the channels of distribution, according to the Beverage...

Rumours continue to circulate that Pepsi are sounding out new bottlers for their brands in New Zealand and Australia. The Australian Financial Review last week reported that PepsiCo was discussing their...

Despite the wettest summer since records began in 1914, UK soft drinks consumption dipped by less than 1% in 2007 to 14,215 million litres, achieving a retail value of £12,940 million, according to the...

France has ended a twelve year ban on the sale of the Red Bull energy drink in its original formula. Until now, the Austrian company was required to sell the drink in France without Taurine, one of the...

The energy drink market has been growing considerably over the past five years with the success of Red Bull symbolic of the potential of the sector. However, as more competitors enter, the need for product...