Powerade, a brand under the Coca-Cola Company banner, has tried to enhance their offering with the creation of a sports drink with no calories. Powerade Zero, the first sports drink from a major brand to offer zero calories, is Coca-Cola’s response to the range of new options by market leader Gatorade. Gatorade, a division of PepsiCo, introduced their own low calorie option last year -’G2′. G2 was designed to keep hydration levels high off-field and has proven very popular.... ...Read more »