Queensland growers launch “eat Australian on Australia Day” promotion

Posted by AFN Staff Writers on 24th January 2012

Grower groups from Queensland and elsewhere are launching a national campaign encouraging people to “eat Australian-sourced food” on Australia Day, this Thursday 26 January 2012.

President of AgForce,the Queensland horticultural growers organisation, Brent Finlay, is launching the campaign with a presentation to the Deputy Prime Minister, Treasurer Wayne Swan, of a hamper of Australian produce. The Hamper is being described as a symbolic gesture of appreciation of Australian Government support following the flood disasters.

The official launch will take place tomorrow (Wednesday 25 January 2012), on the steps of Primary Producers House, in Brisbane. The event aims to encourage Aussies to “Eat Australian on Australia Day” and take a moment to consider the effort it took to get the food to the table.

AgForce Queensland, Queensland Farmers’ Federation (QFF), Australian Banana Growers’ Council (ABGC), CANEGROWERS, Resource Consulting Services (RCS), Queensland Dairyfarmers Organisation (QDO), Tasmanian Farmers & Graziers Association (TFGA), Australian Prawn Farmers’ Association (APFA) and Growcom have worked together on the promotion.

Agforce’s Mr Finlay said, “After experiencing some of the worst climatic events in our history, Australian growers deserve to know they are being appreciated. Their work and their efforts are highly valued among the Australian community, and this is a terrific way to show it.”

A Facebook Page has also been created in support of the occasion, with agricultural organisations encouraging people to ‘like’ the page and add their own videos and photos to promote Aussie produce.

QFF President Joanne Grainger also said that 2012 would be the Australian Year of the Farmer and it was an especially important time to recognise the contributions of the agricultural sector.

“This Australia Day, whether people are enjoying wine, beer, a barbeque or a salad, Australian farmers are responsible for producing quality food, fibre and beverages for all Australians,” Ms Grainger said. “Australia Day is a perfect time for us all to be patriotic and support Australian farmers.”