Kelloggs has launched a unique marketing move to help bring consumers enticed by diet trends back to cereal. Kelloggs “Gut Bacteria Zoo” is an interactive pop up educating families on gut bacteria...

Kellogg’s Nutri-Grain is changing its recipe.   Fans of the cereal have been told that it will still have its same malt taste but the breakfast food is now a source of fibre and has less sugar...