7-Eleven sees private label opportunity in downturn, range to be extended
November 27, 2008

7-Eleven, Inc., the world’s largest convenience store chain, has launched a new line of private-label products in the US this month under the brand, 7-Select. With the rollout of the 32 new items, 7-Eleven has greatly enhanced the presence of store-brand packaged foods, a business that it reports has increased dramatically over the last year and promises strong future growth, especially in light of consumer budget-tightening while the US economy deteriorates. The announcement comes soon after... ...Read more »