Unilever Australasia and Sara Lee Australia today announced a distribution agreement for the full service supply of the Sara Lee Premium Ice Cream range to the ‘out of home market’. Sara Lee, the first brand to enter the Super Premium ice cream market, has close to 30% of the Super Premium segment and is the market leader in frozen desserts in the grocery distribution channel. Sara Lee’s out of home distribution has, to date, focused on cafes and restaurants, with the new deal designed... ...Read more »