Dove attracts criticism over Facebook ad
Unilever’s supermarket sold Dove brand has attracted criticism for a Facebook ad some have labelled “racist”.
The ad, which has since been removed, featured a black women who removes a brown shirt before a white women appears in her place.
After a US woman shared the ad on Facebook, a number of other social media users also criticised the advertisement.
Some used the advertisement to claim there is a history of cleansing product advertisements being racist, including a another 2011 Dove advertisement also criticised as racist.
Dove has since issued an apology on Twitter saying: “An image we recently posted on Facebook missed the mark in representing women of colour thoughtfully. We deeply regret the offense it caused.”
Unilever owns the Dove brand which has been used to sell toiletry products since the 1950s.
Related articles
- Unilever clash with AdvertisingStandards Board over Paddle Pop
- Beechworth Sweets adbanned due to golliwog
- Devondale milk ad “racist” according to advertising standards
Murray Goulburn (MG), has posted a loss of AUD $31.9 million got its first half results.
Deliveroo has denied any suggestion that it will be competing with its customers when it extends its...
Food-based retailing strategies continue to be top of mind for shopping centre managers looking to i...
Premium UK beverage brand, Fever-Tree, is now selling its mixers through Woolworths supermarkets.
Australian Food News wishes to inform its readers that it will be on a publishing break between Thur...
Your cup will truly runneth over when you indulge in the latest restaurant trend for lunch offering...
OAK has launched a new high-protein version of its flavoured milk range.
Automation is no longer just for big companies. Aided by even-more-affordable technology, an increas...