Cadbury Creme Egg fans go into meltdown over new frozen treat

Posted by Media Release Agency on 30th January 2020

Australia’s oldest and most iconic ice cream brand, Peters, has partnered with the nation’s favourite confectioner, Cadbury®, to create a new spin on a cult classic – the limited edition Cadbury Creme Egg® available in the ice cream freezer from today.

With Christmas well and truly over, sights are now set on Easter – and it wouldn’t be Easter without the legendary Creme Egg®, which is why Peters is proud to be partnering with Cadbury® to bring this exciting new treat into Aussie homes and onto Aussie lips.

This announcement comes after a number of successful partnerships between Peters and Cadbury®, including Picnic®, Crunchie® and Dairy Milk® Milk Chocolate ice cream tubs, to name a few. However, this is the first time Cadbury has partnered with Peters on Creme Egg®.

Peters Senior Brand Manager, Dorana Henenberg said: “Knowing the hysteria that a lot of our other Cadbury tubs has received, we’re expecting to see just as much

excitement this time around and we’re confident Cadbury Creme Egg® fans and ice cream lovers alike will love what we have created. So make sure you head out and pick one up today because once they’re gone, they’re gone!”

Creme Egg® lovers can enjoy a delicious frozen treat all to themselves, with the single-serve sticks, sold as either a multi-pack or on their own. Its delicious vanilla flavour and Creme Egg® centre coated in smooth Cadbury® Dairy Milk® milk chocolate is sure to make people want to come back for more!

Available at Coles, Woolworths and independent supermarkets, as well as most major petrol and convenience stores from the 13 January, the new tasty treat retails for $8.50 for a pack of four or $4.00 for a single-serve. Make sure to head out and pick one up from the ice cream freezer today, you don’t want to miss out!