America’s Cheesecake Factory enters Australia

Posted by Andrea Hogan on 8th March 2017

American chain, The Cheesecake Factory, is bringing its cheesecakes to Australia for the first time.

The Cheesecake Factory was established in the US in 1972 and has over 200 restaurants across its home country. The chain says its cheesecakes “aren’t fancy, innovative or high-brow” but instead describes them as “just simple, honest and perfectly indulgent”.

For its Australian debut, The Cheesecake Factory will be selling a variety of cheesecakes through Woolworths supermarkets for a limited time only.

Flavour options available will include original cheesecake with Graham Cracker crust, strawberry topped original with whipped cream, chocolate mousse, white chocolate raspberry truffle and Snickers Bar chunks cheesecake.

Within America, The Cheesecake Factory sells not only a wide-variety of cheesecakes but its restaurants also sell meals such as pizza, steaks, pasta and salads.

The chain had its start when its founder, Evelyn Overton, started making cheesecakes in the 1940s using a recipe she found in her local newspaper. The Overton family still owns the business today.

Not to be mistaken

The Cheesecake Factory should not be mistaken with The Cheesecake Shop which is already operational in Australia and is a separate entity.


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