Aldi wins supermarket category at Australasian catalogue awards
Members from the winning Aldi team
Aldi has won the supermarket category at the 26th annual Australasian Catalogue Association awards.
Aldi took out the supermarket category for its ‘2016 Aldi Snow Gear’ catalogue produced by creative agency, BMF.
Other finalists in the category included the Woolworths Marvel Collectibles 2016 catalogue, Romeo’s Foodland SA – Family Owned & Community Minded catalogue and the New Zealand Countdown Lockdown catalogue.
Production Director at BMF, Julie Sorell, used her acceptance speech to say her team was incredibly thankful for the award.
“We done to the team at BMF and Aldi for producing a catalogue that educates customers about an array of products and their features that are available,” Sorell said.
The 26th Australasian Catalogue Association Awards were hosted at the Melbourne Convention and Exhibition Centre. This year’s award had 46 categories and a record attendance of 734 guests.
- Woolworths and Dan Murphy’s recognised for catalogue marketing excellence
- Aldi’s fresh move
- Loaf of Aldi bread found not guilty of bullying man
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