Cadbury apologises to supermodel over Bliss advert
Cadbury has apologised to Naomi Campbell after its Dairy Milk Bliss adverts “upset” the supermodel.
The print campaign for Dairy Milk Bliss featured the slogan: “Move over Naomi, there’s a new diva in town”.
After Campbell threatened to sue the company, the chocolate manufacturer published an apology on its website on Friday (3 June).
Cadbury said that it was “seriously sorry” and that it was not its intention to “offend Naomi, her family or anybody else”.
The manufacturer has now removed the ad from circulation and emphasised that it will not use it in any future marketing.
Cadbury confirmed that the apology had been accepted by Campbell’s lawyers on her behalf.
just-food is the world’s leading portal for the global pre-packaged food and retail industries. Its daily mix of breaking news, views, analysis and research serves over 100,000 food executives each month. http://www.just-food.com/
Monsanto rejects Bayer $62 billion acquisition bid

Simplot plans for Chiko Roll to take on the world

Strewth Ailsa! A new era for single malt whisky as William Grant & Sons launches Ailsa Bay in Austra...

Nestle plans to cut sugar but not taste, new science breakthrough

Coke experiments with alcohol

Mobile app that measures food safety

Sugarwise certification now available in the US





seems to me Ms. Naomi is a tad sensitive……. poor thing!