Domino’s announces biggest change to menu in over five years
An example of Domino's new Australian menu
Domino’s has announced its biggest menu relaunch since 2009 with new pizzas, desserts, sides and ingredients soon available.
Chief Executive Officer and Managing Director of Domino’s, Don Meji, said the menu relaunch places food innovation at the heart of the business.
“While we have been making a lot of significant digital announcements recently, we are a pizza company at heart and the number one reason our customers keep coming back to us time and time again is because of our food which is why we are so proud to be launching our ‘Taste the Colour’ menu,” said Meij.
The new menu will include three new pizza flavours; Lamb Tzatziki, BBQ Lamb and Bacon and Creamy Chicken Carbonara.
The new side dishes include Korean Spiced Sticky Wings and Mac’n’Cheese Croquettes, whilst the desserts include Cookie Brownie and Caramel Fudge Pie.
“Our customers will be able to taste the colour and taste our improved quality ingredients from the new menu,” Meij said.
The new menu will be rolled out into Australia and New Zealand in three phases, with the first phase launching Monday 19 September 2016. The other two phases will launch just before Christmas 2016 and in early 2017.
As soon as the Australian and New Zealand roll-outs are complete Domino’s says it will look to roll out the new menu in several other countries including Belgium, France, the Netherlands, Japan and Germany.