Nutella and Krispy Kreme design new doughnut range for Australia

Posted by Andrea Hogan on 3rd May 2017

Krispy Kreme has joined with Nutella to launch a new range of doughnuts sold through 7-Eleven convenience stores.

Available now until 3 July 2017, the range consists of two flavour variations – Krispy Kreme Classic dipped in Nutella with caramelised hazelnuts and Nutella filled with an icing sugar topping.

National Merchandise Manager of 7-Eleven, Paul Church, said bringing together the two brands “is quite something.”

“We realised that there was a hole – pun intended – in our offering, so we’ve been working with our friends at Krispy Kreme and Nutella to develop these new products that we think our customers will get a bit nutty for,” he said.

The doughnuts will be delivered fresh daily to 7-Eleven.The recommended retail prices are AUD $3.50 each, AUD $6.00 for two or AUD 11.00 for a four pack. Nutella Krispy Kreme’s will also be available from Krispy Kreme stores.


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