Street’s bring back Bionic Bubble Gum Paddle Pop
Unilever is bringing back Street’s Bionic Bubble Gum Paddle Pop.
The Bionic Bubble Gum Paddle Pop was last around in 2002. It is a blue and white swirled bubble gum flavoured ice cream.
The return of Bionic Bubble Gum comes after Unilever decided to return the Caramel Choc Dip Paddle Pop earlier in 2017 as part of its new ‘Blast from the Past’ campaign.
Streets Ice Cream Marketing Manager, Scott Mingl, said it was not out of the blue that Bionic Bubble Gum was the next old favourite Paddle Pop re-release.
“Ever since Caramel Choc Dip hit the shelves we’ve had a ridiculous number of requests to bring Bionic Bubble Gum back too,” Mingl said.
Paddle Pop ice creams have been sold in Australia since 1953. Bionic Bubble Gum is available now at Coles, Woolworths and most convenience stores.
The recommended retail price is AUD $1.50 per single serve or AUD $6.99 for a 10 pack.
- Peters and Arnott’s partner for new ice cream range
- Frosty Boy reflects on ice creamtrends in 2017 and beyond
- New Maggie Beer ice cream hits supermarkets