Here’s why people bring the love for ALDI
ALDI has won Canstar Blue’s Most Satisfied Customers Award in the Supermarket category for 2018.
It is the fourth time ALDI has won the award in the last five years, which the supermarket says is “a true reflection of the unbeatable value and great shopping experience we offer Aussie customers every day.”
ALDI topped the field for overall customer satisfaction, value for money, private label products (more than 90 per cent of ALDI’s products are exclusive brands) and its “Special Buys”.
Special Buys won five stars within the deals/specials availability category. On sale every Wednesday and Saturday, Special Buys range from ski gear to furniture, homewares and appliances, and can be found each week in the store’s catalogue, which ALDI says is the most read publication in Australia.
The stores scored five stars for layout and presentation, encouraging the ongoing rollout of store makeovers.
“This is a humbling achievement for us and we are very pleased that we have been recognised by our shoppers and the industry,” said Adrian Christie, Communications and Customer Service Director.
“We’re well known for the great value we provide our customers, but just as important to us is ensuring our customers have the best possible experience in our stores and that they thoroughly enjoy our high quality fresh fruit and vegetables, meat and every day grocery range.
“As we enter our 17th year, we remain focused on delivering an alternative shopping experience that we define as Good Different.
“We will continue to listen to our customers and look for continual improvements in the quality and selection of our range while maintaining our everyday low prices.”
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Aldi has won the supermarket category at the 26th annual Australasian Catalogue Association awards.