Premium alcohol beverage giant, Diageo, has reported organic profit growth of 6% for the first half of 2008/09 despite facing stronger economic headwinds in the last two months of the year.
“Diageo’s...
Consumer goods giant Unilever has reported 2008 represented the fourth consecutive year of accelerating organic sales growth, to 7.4%, although this time they were primarily price driven as volumes remained...
Coopers, Australia’s largest independently-owned brewer, is hopeful that they will soon be producing America’s most popular beer at their South Australian brewery.
Budweiser, which is the highest...
Woolworths has today launched a corporate rebranding including a new logo, representing the biggest change to the communication of their brand since the introduction of “The Fresh Food People”...
Global branding in the food and beverage industry has never been more challenging. Yet for select leading global companies, the often volatile international marketplace is populated with more opportunities...
PepsiCo is looking into the mindset of a key segment as they embark on a major new branding initiative.
Despite a failing economy, employment woes and countless other concerns, a key segment of Millennials/Generation...
Andy Bond, President and CEO of UK-based supermarket Asda, has predicted that the recession will fundamentally change consumer behaviour and that retailers who fail to adapt to the new reality won’t...
A no-frills, back-to-basics attitude is set to be taking by consumers, manufacturers and retailers alike next year as consumers and businesses opt for caution in the face of economic fears, Nielsen advised...
While the credit crunch has negatively impacted the advertising and marketing budgets of many companies it appears UK supermarkets have viewed the downturn as an opportunity to gain market share and boost...
The fact that shoppers are facing a crisis of confidence is having a profound effect on the consumer packaged goods (CPG) industry.
A key question on the minds of retailers and manufacturers is how consumers...
Contact us to get more information on AD and PR options, let us now which options interest you.
You can also upload a document to receive a consulting from our professional staff
