Coca-Cola has laid claim to the best global brand for the eighth year in a row in the coveted Interbrand Best Global Brands ranking*. The beverage giant, which had a brand value of US$66.7 billion, was...

The US carbonated soft drink market’s long battle to achieve growth persists and marketers are consequently placing greater emphasis on increasing the channels of distribution, according to the Beverage...

Sony has taken the title of Asia-Pacific’s most popular brand in Media’s 2008 Top 1000 Brands survey, with Coca-Cola (6th) and 7-Eleven (9th) the only two brands in the food and beverage industry...

The Coca-Cola Company, the world’s biggest beverage business, has begun testing a new drink fountain which can dispense over 100 branded beverages from a single machine. The decision on a roll-out...

Seventy-seven per cent of US-based retailers indicate that in 2008, they expect their use of direct store delivery processes (DSD) will increase or remain constant, representing a significant opportunity...

Coca-Cola Amatil, Australia’s largest soft drink bottler, has reported their first half profit after tax has risen 22% to $171.9 million. The distributor of Coca-Cola in Australia advised that stronger...

Coca-Cola, the world’s leading soft drink company, is looking to create the next big thing at their research centre in Beijing. Analysts are predicting that the project, which involves creating beverages...

The Council of Better Business Bureaus has released its first report on the progress that participants in BBB’s groundbreaking self-regulation program – the ‘Children’s Food &...

The use of the stevia plant to create natural sugar substitutes threatens to become the new battleground for the traditional Coke and Pepsi rivalry to play out. Coca-Cola has teamed with Cargill to create...

Fred’s Minit Mart, an American convenience store, recently announced their self-branded fountain drink line (Minit Mix), which involves the company changing the way they sell their beverages. Minit...