Advertising of snack foods and drinks by Australian companies has dropped by more than 50 per cent in Australia since 2005, according to new research from the World Federation of Advertisers. The study...

Nestlé is planning to continue increasing marketing spend in anticipation of a faster than expected upturn in the global economy, CEO Paul Bulcke has said at the opening of the company’s new luxury...

The media watchdog’s decision not to ban food and beverage advertising under new children’s TV standards has been welcomed by the nation’s leading organisation representing food and grocery...

The need for a blanket ban on advertising unhealthy food on pay and free-to-air TV prior to 9pm has been disputed by the advertising watchdog. The Australian Communications and Media Authority (ACMA) believes...

Almost a quarter of all grocery sales in Australia are now accounted for by private label goods, the latest research from Nielsen shows. The market researchers discovered that the amount spent by the average...

Despite not always eating what’s good for them, kids know healthy foods from those that aren’t, according to a new study by American-based foodservice consultant Technomic and kid-focused brand...

The CEO of Safeway, one of America’s largest supermarket chains, has recommended all supermarket operators focus on ‘everyday low prices’ rather than promotions in order to lure the budget...

A new report released by digital publisher News Digital Media has advised that accountability is the key issue facing marketers today, leading to more brand launches being put on the back burner. The study...

Danone, the world’s largest yoghurt maker, has reported a sales rise of 2.2 per cent after stripping out the negative impact of currency translation. The dairy firm saw volumes rise, reversing the...

Supermarkets are likely to buoy the advertising industry in the year ahead, according to a new industry report released yesterday. Advertising from supermarkets in Australia is expected to soar a further...