The Australian Communications and Media Authority (ACMA) has issued a formal warning to McDonald’s in relation to its “Send to Friends” e-marketing campaign for McDonald’s Happy Meals.
Various...
McDonald’s has replaced its US Chief in a move that reflects bigger shifts in the global fast food business.
Last week McDonald’s announced that Jan Fields, who has spent 35 of her 57 years at McDonald’s,...
McDonald’s has continued to experience a global slump in sales in the most recent quarter, vowing to combat the 2.4 per cent decrease in the Asia Pacific Region with “quintessentially Aussie menu items”...
The 19th century American writer Mark Twain famously said sacred cows make the best hamburgers. Of course, he was speaking figuratively about challenges to conventional beliefs in America, and not about...
Australia’s peak industry body AUSVEG representing vegetable growers has called on Australia’s fast food chains to offer a vegetarian burger option aside from typically vegetarian potato chips on most...
McDonald’s newly appointed global chief executive Don Thompson includes ‘fragile consumer confidence’ in Australia as one of the factors that slowed growth in the Asia Pacific region for the company....
The Advertising Standards Board (ASB) in Australia has issued a warning against the fast food chain McDonald’s for targeting children through its Happy Meals website.
A previous complaint lodged a year...
Global foodservice retailer, McDonald’s, has rejected a resolution requiring the corporation to publicly assess the impacts of its food on public health.
At the company’s annual shareholder meeting,...
A coalition of Victorian-based health groups, the Obesity Policy Coalition (OPC), has criticised fast food giant McDonalds for promoting its brand through a junior football program in Victoria. The OPC...
The highest proportion of Australians to visit fast food restaurants during 2011 were aged between 35 and 49 years old, according to market research company Roy Morgan Research.
The figures come from a...
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