Consuming artificially sweetened soft drink daily during pregnancy may be linked with increased infant body mass, researchers claim. In an article published online by JAMA Paediatrics, US and Canadian...

The latest Roy Morgan Research has confirmed that potato chips top the category of Australia’s favourite snacks, a status the humble packet chip (or ‘crisp’ as it is sometimes referred) has retained...

Schweppes Australia will be introducing changes to its advertising creative process. Reported by Mumbrella earlier this week, Schweppes wants to now use a number of external agencies to help boost advertising...

One less sugary drink a day reduces risk of diabetes, study Replacing one serving of sugary drink per day with water or unsweetened tea or coffee could cut the risk of developing type 2 diabetes by between...

Fanta Sour Watermelon relaunch is a social media case study Coca-Cola South Pacific says that the relaunch of its Fanta Sour Watermelon flavour in Australia is a response to requests on social media by...

2014: ready-to-drink coffee, bottled water and energy drinks grew but carbonated soft drinks lost out, US stats The US liquid refreshment beverage market grew at a noteworthy rate in 2014 after having...

Water enhancers: the next big thing in Australian soft drinks? ‘Water enhancers’ could be the next big trend in soft drinks in Australia, according to the latest findings from market research organisation...

Lessons for food marketers as sugar consumption in UK tumbles As the health debate surrounding sugar continues, food marketers are reviewing their product formulation and marketing strategies. Nearly half...

Decline in soft drinks halted in Australia as younger market grows, research The decline in soft drink consumption among Australians has slowed. For young Australians aged under 25 years, soft drink consumption...

WHO sugar intake recommendations provoke debate The World Health Organisation (WHO) has published a new guideline recommending that adults and children reduce their daily intake of free sugars to less...