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Australian online grocery growing seven times faster than total market

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With the arrival of American online retail giant Amazon into the Australian grocery market imminent, discount platform CupoNation has compiled a new study analysing the giants of e-grocery in Australia. Despite...

Risky drinking amongst young Australians linked to social media

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A new study has found young Australians are more likely to engage in risky alcohol consumption if they like or follow an alcohol brand or retailer on social media. Published in the Australian and New Zealand...

How social media can generate growth for your food business

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When I was studying to become a dietitian, a gram was an essential measurement used to create the perfect nutrition concoction to feed a critically ill patient who required total parenteral nutrition. Fast...

Aldi social media campaign hijacked

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Aldi Australia has discovered the danger in asking social media followers to ‘fill in the blank’ when a Twitter post was hijacked last Friday.   Asking followers to fill in the blank to the question...

Coffee drink choice human profiling patterns shown

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Social media platform Twitter has released data revealing lattes as its Australian user’s coffee of choice.   The finding were based off how often users tweeted about coffee between the 1 August...

SPC rolls out fruit products with real families on the cans

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SPC rolls out fruit products with real families on the cans Food brand SPC has introduced new labels across its range of brands and an accompanying social media campaign that highlight some of its farmer-suppliers. Featuring...

Domino’s Pizza invites customers to create and sell their own pizzas

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Domino’s Pizza invites customers to create and sell their own pizzas Quick service pizza restaurant company Domino’s Pizza Enterprises (Domino’s) has invited its customers to create their own pizzas,...

Coles milk pricing argument sours on social media

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Coles has defended its position on its low-priced milk with the launch of a new video via Facebook and Twitter today. The video aims to inform Coles customers of information that is “often overlooked”...

Social media a “growing” investment for companies, Nielsen findings

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Brands and retailers should be investing time into social media according to latest research by global market research company Nielsen, which found that social media usage continued to grow 37 per cent...

Coles social media campaign backfires

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A social media stunt by Australian supermarket chain Coles has backfired, leaving the supermarket group facing a torrent of public criticism through Twitter. Coles had invited people on Twitter to finish...