SPAR opens first Australian concept store as expansion continues

Posted by Daniel Palmer on 16th March 2009

SPAR Australia, a growing supermarket chain and distributor of grocery products, has recently launched their first concept store in Deception Bay as they press on with plans to expand their global retail empire. The store incorporates a number of new features, designed to further engage the grocery shopper.

Along with an extensive deli and fresh food department, the store will feature SPAR’s new Treehouse cafe – a food-to-go offer where customers can sit down and enjoy Fairtrade coffee, fresh pastries, pies and sandwiches. Complementing the in-store cafe is SPAR’s Russell & Ryan Fine Foods products which offer pre-made hot meals and salads that customers can select themselves and take-away.

Store owners Greg and Sue Fretten believe the enhanced variety and convenience offered at the supermarket will prove a hit with the increasingly time-poor consumer.

“It’s no secret that in this day-and-age, with people working longer hours and both parents usually in busy jobs, families are looking for easier ways to shop for the basics,” Mrs Fretten said. “With this being the first concept store in the country, we’re excited about the challenges ahead and the opportunity to be involved in the local community.”

The Deception Bay concept store is the culmination of more than 18 months of planning by management for future store design and product offering.

SPAR Australia CEO, Leigh Carson, said the concept store was the first Australian example of SPAR’s innovative retail design concepts. The company boasts over 15,000 stores in 34 countries and hopes to open their 100th Australian store in June this year. “Throughout the world, SPAR is regarded as a leader in anticipating consumer trends and introducing innovations and concepts that break new ground,” he said. “The opening of this store is not only an exciting development for SPAR, it’s an exciting development for supermarket retailing in Australia because it will introduce a contemporary retail offer not often seen by Australian Supermarkets.”

“This store was built from the ground up so it provided an excellent opportunity for us to showcase many of the new retailing concepts we have pioneered overseas that have won multiple store design awards in countries such as Ireland, South Africa, Europe, UK and China.”

“We have more stores planned to open over the future months, and we’ve already had significant interest from our independent retailers who are excited about embracing the new retail concepts,” Mr Carson advised.