Country of origin campaign launches ‘Australian Made and Grown’ website
The Australian Made Campaign has launched a new website, which it says is designed to help consumers find ‘genuine’ Australian products and produce.
The website features more than 10,000 products from thousands of Australian manufacturers, processors and producers. The Australian Made Campaign says the website “enables consumers to quickly and easily find locally made, grown or caught products”. Only products certified to carry the ‘Australian Made, Australian Grown’ (AMAG) logo can be featured.
Each business has its own listing on the website, which the Australian Made Campaign says is “fully searchable” by name or products offered.
“Australian shoppers are looking for local products and they are looking for them online – this website provides a gateway for Australian businesses of all sizes to connect with those shoppers,” said Ian Harrison, the Australian Made Campaign’s Chief Executive.
“Consumers can be sure that the products they source via the Australian Made website are grown and manufactured right here in Australia,” Mr Harrison said.
The new website also allows consumers to become members of the ‘Australian Made Club’, which is free to join and offers members access to giveaways and competitions each month.
The new website is www.australianmade.com.au.
We can only hope this campaign will actually work, we have had the Australian made logo for a long time but its been proven a mass failure. Its really just to hard to keep track of where a product came from or where it was made, nobody can really prove it as there is just to many ways that a company can scam the system and make it look like the product is all made in Australia.