Retail Food Group acquisition of Gloria Jean’s will transform the Australian-listed RFG into coffee powerhouse

Posted by AFN Staff Writers on 27th October 2014
Retail Food Group acquisition of Gloria Jean's will transform the Australian-listed RFG into coffee powerhouse
Retail Food Group acquisition of Gloria Jean’s will transform the Australian-listed RFG into coffee powerhouse

Australia’s largest multi-brand retail food franchisor and leading wholesale coffee roaster, Retail Food Group Limited (RFG), has announced its entry into a Sale and Purchase Agreement to acquire the global business and intellectual property assets of Gloria Jean’s Coffees, saying the acquisition will transform RFG into a ‘global franchising powerhouse’.

Founded in Chicago, USA, in 1979, and established in Australia pursuant to a Master Franchise arrangement in 1996, Gloria Jean’s Coffees has grown to become a leading international specialist coffee house franchise, with c.800 outlets established across 40 countries. The Gloria Jean’s empire in Australia and elsewhere has been controlled by Mr Nabi Saleh.

RFG owns the Donut King, Brumby’s Bakery, Michel’s Patisserie, bb’s café, Esquires, The Coffee Guy, Café2U, Pizza Capers Gourmet Kitchen and Crust Gourmet Pizza franchise systems. In addition, the Company is a significant wholesale coffee roaster, supplying existing Brand Systems and third party accounts under the Evolution Coffee Roasters Group, Caffe Coffee, Roasted Addiqtion and Barista’s Choice coffee brands.

Australian Food News reported in September 2014 that RFG had announced a record Net Profit After Tax (NPAT) of $36.9 million for the 2014 financial year, an increase of 15.2 per cent. The record profit was supplemented by the acquisition of mobile coffee franchise brand system Cafe2U and casual Italian dining franchised brand system La Porchetta.

Gloria Jean’s transforms RFG into ‘global franchising powerhouse’

The acquired Gloria Jean’s Coffee business comprises four distinct functional groups:

  1. Gloria Jean’s Coffees (GJC) domestic franchise operations presently comprising 358 outlets;
  2. USA franchise operations (GJC and It’s A Grind) consisting of 87 outlets;
  3. International franchise operations (GJC and It’s a Grind) comprising 40 licenced territories and c.360 outlets; and
  4. A wholesale coffee business that operates two state-of-the-art coffee roasting facilities, and supplies domestic coffee machine equipment and coffee product to a growing ‘in-home’ coffee market.

“Gloria Jean’s Coffees genuinely transforms RFG into a global franchising powerhouse, driving outlet network population to about 2,400, and providing the Company with access to numerous international markets and new revenue platforms,” said Tony Alford, RFG CEO.

“Whilst direct management of the Australian and USA operations will pass to RFG on SPA completion, the remainder of the international network is operated by independent third party master franchisees, deleveraging risk and facilitating expedited growth demonstrated by the international network having quadrupled in size during the past decade,” Mr Alford said.

Sale price and transaction details

With respect to transaction consideration, $163.5 million will be payable to the vendor in cash ($153.5 million) and RFG shares ($10.0 million) on SPA settlement, and up to a further $16.4 million conditional upon milestones and earn-out achievements.

The initial payment ($163.5 million) will be funded by a combination of cash/debt (as to 60 per cent) and equity (as to 40 per cent). The performance and milestone consideration ($16.4 million) payable over a two year period will be funded from cash flow.

In this respect, RFG has secured an increase to its NAB senior debt facility from $135 million to $253 million, with approximately 90 per cent of debt having an extended maturity date to September 2017.

The foregoing will be supplemented by a $55 million capital raising, which shall take the form of a $40 million placement to institutional and sophisticated investors, supported by a Share Purchase Plan (SPP) to shareholders on the register as at 7.00pm on 23 October 2014.

The SPP will be at the same price as the placement, and under it, shareholders will be entitled to acquire shares in RFG up to the value of $15,000, subject to the Board’s discretion to scale back on a pro rata basis.

Further details regarding the SPP, including timetable, will be provided to shareholders shortly. In the meantime, including the synergy, integration and divisional alignment benefits potentially available, the transaction EV/EBIT multiple will be within the range of 6.2 to 6.6.

Settlement of the transaction is programmed for December 2014.

Coffee roasting business aligned with existing RFG wholesale coffee business

Mr Alford also emphasised the opportunity provided by the acquired coffee roasting businesses, and their alignment with RFG’s existing wholesale coffee and allied beverage operations.

“RFG already maintains a significant wholesale coffee roasting business, whose through-put will increase three-fold to approximately 4.5 million kilograms when combined with that of the target’s,” Mr Alford said. “As well, RFG’s Brand System coffee supply requirements will essentially be ‘future proofed’ by the addition of two supplementary roasting facilities that also afford a platform for export trade,” he said.

Mr Alford said the acquisition also offered access to the closed (patented) Caffitaly capsule delivery system, and “a strong capsule distribution trade augmented by exclusive supply into a major national supermarket retailer”.

“The Caffitaly system is currently represented by approximately 540,000 machines within the Australian market, but is factored to grow significantly given the increasing popularity of the ‘in home’ espresso coffee experience,” Mr Alford said.

Gloria Jean’s assets to be acquired by RFG

The transaction to acquire Gloria Jean’s comprises a range of assets including:

  • The global Intellectual Property rights to the Gloria Jeans Coffees and It’s a Grind Brand Systems;
  • Franchisor in respect of 40 licenced international territories;
  • Operational management of the Australian and USA regions;
  • Wholesale coffee roasting operations in Australia and the USA; and
  • All associated plant and equipment.

Gloria Jean’s a ‘farm to cup’ business

Mr Alford said that the Gloria Jean’s Coffees business genuinely encompasses the “farm to cup” story, including direct farm sourcing of green beans which are then roasted within the group’s Australian and American roasting and packaging facilities, for distribution to the world-wide franchise network and third party customers.

“Given close alignment between Gloria Jean’s Coffees’ activities and those of RFG, the business represents a target that has long been of interest to RFG,” Mr Alford said. “Indeed, RFG is of the respectful opinion that no other retail food franchise acquisition opportunity in Australia presents the scale of immediate and longer term benefits, and in this respect is both unique and compelling”, he said.

Gloria Jean’s senior management team to remain

Gloria Jean’s Coffees Executive Chairman, Nabi Saleh, has committed to remain with the business for a minimum period of two years post completion, ensuring key commercial and stakeholder relationships are seamlessly transitioned.

Mr Saleh will be joined by the entirety of the Gloria Jean’s Coffees’ senior management team, who further bolster RFG’s human resources complement, safeguarding integration of the business under the Company’s stewardship.

“We have long known that Gloria Jean’s Coffees has extraordinary potential for growth, but we couldn’t have been more impressed by how quickly RFG recognised this potential,” Mr Saleh said.

“Their reputation as one of Australia’s best food and beverage operators, deep expertise in building franchise businesses, and their proven commitment to successfully growing acquired brands, made RFG the ideal choice for the future success of our much-loved Gloria Jean’s Coffees brand,” Mr Saleh said.