Baskin Robbins encourages winter ice cream consumption with warm cake add-ons

Posted by AFN Staff Writers on 30th May 2016

Baskin RobbinsBaskin-Robbins is now selling its ‘Winter Favourites’ range which adds a variety of warm cakes to its menu.

The range includes choc lava cake, apple raspberry crumble, choc mousse slice, choc peanut butter stack, sticky date pudding and Belgium waffles.

General Manager at Baskin-Robbins, David Jordan, said customers can pair ice cream with any of the desserts, providing them with a warmer option in the colder months.

“Our latest Winter Favourites dessert range means Baskin-Robbins guests can enjoy a café inspired experience with deliciously paired desserts and ice cream,” Jordan said.

Baskin-Robbins Winter Favourites is available now from all 87 Australian Baskin-Robbin stores. The recommended starting retail price is AUD $7.90.

The launch of the range coincides with releases by other companies of ice cream products that combine sweet biscuits or confectionery in a product.

About Baskin-Robbins

Baskin-Robbins is one of the world’s largest chains of ice-cream speciality shops. It has over 7, 500 retail shops spread across 50 countries worldwide.

The ice cream retailer had its start in 1945 and its Australian branch is managed by Palm Oasis Ventures, a joint venture between the Galadari Brothers and Dunkin Brands International. There are currently over 85 Baskin-Robbins stores in operation across Australia.