Australian frozen foods brand Birds Eye has launched a Facebook app as part of its social media campaign to celebrate Mother’s Day on 12 May 2013.
The Birds Eye brand, which is owned by leading food...
Recently Australian Food News reported the launch by barcode company GS1 of its own mobile phone app, GoScan, designed to let consumers access extra information about products. The GoScan iPhone app allows...
The outdoor advertising industry in Australia has had a good start to the year, recording 3.8 per cent growth, from an increase in sales revenue to $122.1 million, according to first quarter figures from...
Poultry manufacturer Luv-a-Duck Pty Ltd is being taken to the Federal Court of Australia by the Australian Competition and Consumer Commission (ACCC). The ACCC says the company’s claims that its ducks...
Australian-owned and operated Domino’s Pizza Enterprises Ltd will close all its stores across Australia for an hour on Saturday 9 March 2013 for specialised training.
Domino’s are remaining mum about...
Schweppes Australia has launched a new ad campaign to promote the process which gives its soft drinks their “Schweppervescence.”
The 60 second video advertisement features two people tumbling through...
Australian sparkling wine brand Yellowglen has repositioned itself in a new campaign as “Australia’s Premier House of Sparkling.”
With a new website, video marketing and an extravagant competition,...
US-based soft drink company SodaStream has challenged rival companies PepsiCo and Coca-Cola in its latest campaign, which features an advertisement banned from being aired at the Super Bowl.
The SodaStream...
Following years of success in the European Union, Europe’s probiotic foods and supplements industry is expected to experience a €130 million decline over the next five years.
The pronouncement comes...
Following the gazettal of new Country of Origin labelling requirements for unpackaged meat this month and the October 2012 launch of the Australian Competition and Consumer Commission’s (ACCC) guide...
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