The Cancer Council of New South Wales has renewed calls for tighter regulations on using promotional characters on food packaging. It claims that nearly 75 per cent of promotional characters on Australian...
The Australian Competition and Consumer Commission (ACCC) has accused some of Australia’s best-known chicken brands of making misleading promotional claims for sell their chicken products.
The ACCC has...
The Australian Competition and Consumer Commission (ACCC) has instituted legal proceedings in the Federal Court, Melbourne, against two Victorian meat retailers alleging false and misleading representations...
Food manufacturers including Nestlé, Hershey and Kraft Foods have published their own uniform guidelines on the nutritional content of products advertised to US children.
The criteria, published yesterday,...
Children’s exposure to television advertising for unhealthy fast food has not changed since the introduction of industry self-regulation, and fast food ads are significantly more frequent overall,...
Packaging and labelling company ProScales has announced the launch of its new deli labelling system, AdPro, which prints shopper-marketing directed ads on deli labels. The company says its new technology...
Cadbury has apologised to Naomi Campbell after its Dairy Milk Bliss adverts “upset” the supermodel.
The print campaign for Dairy Milk Bliss featured the slogan: “Move over Naomi, there’s...
Fisherman’s Friend throat lozenges have announced a new campaign aimed at double-digit growth for the brand.
The campaign, designed by Stuart Alexander, marks a switch from TV advertising, which...
Heinz has launched a new campaign for its iconic baked beans, asking Australians what “Beanz Meanz” to them.
The campaign harks back to the equally iconic “Beanz meanz Heinz” advertising...
Cadbury has launched a new marketing campaign for its Favourites line, aimed at encouraging the product’s gift status in between the usual special occasions.
The new “What to bring when you’re...
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